38th Annual Product
Liability Conference
Course Overview
The 38th Annual Product Liability Conference will run October 13-15, 2026
Learn current and emerging product liability prevention practices from experienced product safety management professionals including consulting engineers, product safety standards experts, and a defense attorney.
Who Should Attend?
Product safety and risk management professionals from industrial and commercial equipment manufacturers along with insurance providers will benefit the most. Past attendees stating they received valuable information include:
- Product safety management managers
- Risk management managers
- Product development managers
- Design engineers
- Technical writers
- Product liability underwriters
- In-house attorneys who deal with product liability
Fee
In-person conference attendance is $1,595.00 and includes morning and afternoon breaks, scheduled lunches, digital access to conference materials, and conference attendance.
Online conference attendance is $1,495.00 and includes digital access to conference materials and online access to conference presentations.
Discounts
Receive a 20% discount per registrant when 3 or more people register from the same organization.
ID
RA00500-E069
Credits
CEU: 1.6
PDH: 16
Schedule
Registration Date/Time:
10/13/26 7:30am CT
Event Date/Times:
- 10/13/26: 8am-4:30pm
- 10/14/26: 8am-4:30pm
- 10/15/26: 8am-12pm
All times are listed in Central Time Zone (GMT-6)
Evening Reception
Join use for a reception on Tuesday, October 13th from 4:30-6:30pm in Smitty's Pub on the top floor of the Fluno Center.
There will be appetizers available and a cash bar. Please RSVP at the link below!
Course Notes
This is a HyFlex (in-person and online) conference. Your registration is for one teaching platform only: in-person or online. Please be prepared to attend all days either in-person or online. Contact us if you have any questions before registering.
This course uses the Canvas course management and Zoom platforms. A UW NetID is required to access the online
course site. Both in-person and online students should obtain a NetID and access the Canvas course website. Your registration confirmation email will walk you through the NetID process and how to access Canvas.
All materials for the conference are digital and will be available on the Canvas course website. Access to the conference materials and the webinar platform will be provided 1-2 days before the first day. Please watch the email address you provided during registration for conference updates. Check your spam file if you do not see emails from the "wisc.edu" addresses.
Cancellation Policy
If you cannot attend, please notify us no later than one week before your course begins, and we will refund your fee. Cancellations received after this date and no-shows are subject to a $150 administrative fee. You may enroll a substitute at any time before the course starts.
Conference Agenda
Schedule to be provided Winter 2026
Accommodations
Fluno Center
601 University Avenue
Madison, WI 53706
Room Rates: start at $170
Reserve By: September 12, 2026
DoubleTree by Hilton Madison Downtown
525 West Johnson Street
Madison, WI 53703
Room Rates: start at $140
Madison Concourse Hotel and Governor's Club
1 West Dayton Street
Madison, WI 53703
Room Rates: start at $160
Presenter Biographies
Cal Burnton
Program Manager
University of Wisconsin
Cal R. Burnton is a program manager at the University of Wisconsin, having retired in 2021 from his private law practice. He now helps to run courses in product liability and safety. Over the course of his legal career, Cal R. Burnton tried and won numerous complex toxic tort and product liability cases, earning a national reputation for his ability to defend challenging mass tort and class action litigation. From chemical exposure and groundwater contamination cases, to toxic torts involving personal injury and diminished property value claims, to catastrophic and mass disaster litigation, Cal was widely sought after for his track record of success with the most sensitive and arduous of matters.
His clients included leading manufacturers and sellers of products such as chemicals, health care appliances, medical devices, electrical equipment, firearms, printing presses, industrial machinery, and power tools. Cal has spoken and written on product liability and litigation at universities and associations across the country and around the world throughout his career.
Angela Lambert
Director of Inside Sales and Standards Compliance
Chairperson, ANSI Z535.1 Subcommittee
Delegate Liaison to several ISO Committees
Clarion Safety Systems
Milford, PA
Angela Lambert has over two decades of experience in product safety, warnings, and liability. In her role at Clarion Safety, she collaborates with manufacturers – as well as industry partners and advocates – on labels, signs and markings that can help reduce risk and protect people. That includes having a keen understanding of visual safety communication standards, as well as safety label content/design, color systems and print production. From a standards perspective, Ms. Lambert is actively involved at the leadership level in the ANSI and ISO standards for product safety. She is chair of the ANSI Z535.1 subcommittee, leading the standard that focuses on colors used in visual safety communication. She is a member of the ANSI Z535.7 subcommittee, part of a small group of experts championed the development of this new standard, leading to its publication in late 2024. She is also a delegate representative to the ANSI Z535 committee, to the ISO/TC 145 SC2 WG 1 committee (responsible for the library of ISO 7010 registered symbols and the ISO 3864 set of standards), and to ISO/TC 283 (responsible for the ISO 45001 standard). Additionally, she is the liaison for ISO/TC 145 to ISO/TC 283
Ms. Lambert is also an expert speaker on product safety and visual safety communication at universities and associations across the country. In addition to designing and producing best practice labels and signs, Clarion Safety specializes in guiding its clients through a streamlined process to implement cutting-edge visual safety communication systems in line with today's leading safety standards. The company also provides complementary services for comprehensive machine safety, compliance, and risk reduction – in part through its affiliated business Machine Safety Specialists and Arrow Industrial Solutions. Clarion Safety is a member of the ANSI Z535 Committee for Safety Signs and Colors, the U.S. ANSI TAG to ISO/TC 145, and the U.S. ANSI TAG to ISO 45001.